Many of our clients need more from their product labels than standard labelling solutions can offer them. Some clients require labels that can accommodate extra content due to all the mandatory information that must be included on-pack, often in multiple languages, to comply with the laws that govern their industries. Others want to use their

How do brand owners comply with the vast array of acts, regulations, guidelines and codes required on FMCG packaging and still achieve the shelf shout products need to stand out on cluttered retail shelves? The role of packaging and labelling for FMCG products is significant. Packaging needs to protect the product and labelling needs to

Why shoppers decide to buy a particular brand or product is a question every manufacturer, marketer and retailer would love answered, especially as we’re told shopping is not rational and most shoppers make instant decisions subconsciously. Although many consumers research brands online before heading to the store, latest statistics (OgilvyAction Study 2017) show that 70%

A peel and read label is a multi-page label that can sit in the place of your product label, yet provide a much more valuable purpose. Pyrotec PackMedia’s Peel and Read Labels can incorporate a varnish that allows customers to peel back one of the layers and reveal mandatory information – or elements that are

Consumers not only hold brands accountable, they also expect brands to safeguard their supply chains and retail channels. Nothing knocks consumer confidence in a cosmetics brand more than when a product does not do what it claims or if it is counterfeit. From perfumes and make-up to personal care products, no product is immune to

In South Africa, there is currently no specific legislation that governs the labelling and marketing of electronic cigarettes (e-cigarettes) and other products in the wider vape industry. However, as these products and the e-cigarette lifestyle grow in popularity, this legal situation could change – and businesses in the sector are advised to be prepared. Certainly,

Do-It® Round Hole Hang Tabs are sold exclusively in South Africa by Pyrotec PackMedia. These hang tabs are strong, easy to apply and are distinguished by the round hang hole style which has been designed for hanging smaller, lightweight items on single-wire peg fixtures, such as tissue packets, sachets and sweet packets. Pyrotec PackMedia stocks

At a time when many customers are not only watching their budgets, but also shopping with a conscience, product packaging and presentation needs to stand out – and stand for something. Shoppers are voting with their wallets. Some are looking for brands that find innovative ways to reduce their packaging and make less of an

In today’s tough economic climate it’s never been more important for products to draw consumers’ attention, and what better way to do this than by using eye-catching on-pack brand enhancement tools? Timothy Beattie, Pyrotec PackMedia’s general manager points out that packaging plays a key role in the hunt for the holy grail of value. As

With the explosion of digital technology, there are more communication platforms than ever available to brand owners and their marketing teams, from email newsletters and pay-per-click advertising to social media marketing. While all these platforms have their own unique value to add to an omni-channel marketing strategy, it can be easy to forget that there