Pyrotec PackMedia, November 2019: One of the key benefits of digital label printing is that you can change your label design to incorporate marketing strategies without changing the look and feel of your product that consumers have come to love.
Pyrotec PackMedia Newsletter, November 2019: The leading FMCG brands plan their Christmas packaging well ahead of the seasonal rush, and most will have locked in their designs and campaigns in the first quarter of the year.
Pyrotec PackMedia, October 2019: In South Africa, there are many regulations relating to the production, marketing and labelling of food to protect consumers. From allergen declarations and the amount of sugar present in a product to storage instructions, people are fast becoming more conscious of what they consume.
Pyrotec PackMedia, October 2019: To prevent the risk of agrochemicals and stock remedies from poisoning livestock, people, and destroying crops, the Department of Agriculture offers this advice about safety, product separation and quality assurance:
Pyrotec PackMedia, September 2019: The more you engage with consumers the more likely they are to remain loyal to your brand. Fix-a-Form® Booklet Labels communicate more information to consumers about products across your range, they support marketing and promotional initiatives and provide space to tell a story that communicates the values of your brand. Another
Pyrotec PackMedia, August 2019: In the pharmaceutical industry, on-pack communication is a complex issue. Not only must manufacturers ensure that their brands and products are instantly recognisable, they must also comply with labelling legislation, regulations and standards that require a significant amount of information on the label or product packaging that is clear and legible.
August Newsletter 2019: Smart labels are creating quite a buzz in the packaging sector, particularly because they offer brands tremendous scope to interact with consumers by using their products at retail. What makes the labels ‘smart’ is a sophisticated little tag that uses Near Field Communication (NFC) technology to store information and communicate with
Pyrotec PackMedia develops and manufactures innovative on-pack informational and promotional solutions that take packaging to the next level and allow customers to multiply the area used for communication on their packaging several times over.